Privacy Policy
This Privacy Policy describes how your personal information is collected, used, and shared when you visit or make a purchase from smfloraldesign.com.au (the “Site”). PERSONAL INFORMATION WE COLLECT
 When you make a purchase or attempt to make a purchase through the Site, we collect certain information from you, including your name, billing address, shipping address, payment information (including credit card numbers if applicable, email address, and phone number). We refer to this information as “Order Information”. When we talk about “Personal Information” in this Privacy Policy, we are talking both about Device Information and/or Order Information. HOW DO WE USE YOUR PERSONAL INFORMATION?
 We use the Order Information that we collect generally to fulfil any orders placed through the Site (including processing your payment information, arranging for shipping, and providing you with invoices and/or order confirmations). Additionally, we use this Order Information to:
- Communicate with you;
- Screen our orders for potential risk or fraud; and
- When in line with the preferences you have shared with us, provide you with information or advertising relating to our products or services. We use the Device Information that we collect to help us screen for potential risk and fraud (in particular, your IP address), and more generally to improve and optimise our Site (for example, by generating analytics about how our customers browse and interact with the Site, and to assess the success of our marketing and advertising campaigns). SHARING YOUR PERSONAL INFORMATION
 We share your Personal Information with third parties to help us use your Personal Information, as described above. Our website is generated and hosted by WiX to power our online store. We also use Google Analytics to help us understand how our customers use the Site. Finally, we may also share your Personal Information to comply with applicable laws and regulations, to respond to a subpoena, search warrant or other lawful request for information we receive, or to otherwise protect our rights. BEHAVIOURAL ADVERTISING
 As described above, we use your Personal Information to provide you with targeted advertisements or marketing communications we believe may be of interest to you. For more information about how targeted advertising works, you can visit the Network Advertising Initiative’s (“NAI”) educational page at http://www.networkadvertising.org/understanding-online-advertising/how-does-it-work. You can opt out of targeted advertising by using the links below:
- Facebook: https://www.facebook.com/settings/
- Google: https://www.google.com/settings/ads/anonymous Additionally, you can opt out of some of these services by visiting the Digital Advertising Alliance’s opt-out portal at: http://optout.aboutads.info/. DO NOT TRACK
Please note that we do not alter our Site’s data collection and use practices when we see a Do Not Track signal from your browser. DATA RETENTION
 When you place an order through the Site, we will maintain your Order Information for our records unless and until you ask us to delete this information. CHANGES
 We may update this privacy policy from time to time in order to reflect, for example, changes to our practices or for other operational, legal or regulatory reasons. CONTACT US
 For more information about our privacy practices, if you have questions, or if you would like to make a complaint, please contact us by e‑mail at smfloraldesign@outlook.com.